{"created":"2023-08-15T06:52:58.501973+00:00","id":2000342,"links":{},"metadata":{"_buckets":{"deposit":"f51a7810-9ad7-4eac-81d9-861214ee0f9f"},"_deposit":{"created_by":13,"id":"2000342","owner":"13","owners":[13],"pid":{"revision_id":0,"type":"depid","value":"2000342"},"status":"published"},"_oai":{"id":"oai:stars.repo.nii.ac.jp:02000342","sets":["43:1691381554154:1691806244525"]},"author_link":[],"item_10002_biblio_info_7":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2018-07-30"},"bibliographicIssueNumber":"1","bibliographicPageEnd":"55","bibliographicPageStart":"41","bibliographicVolumeNumber":"44","bibliographic_titles":[{"bibliographic_title":"桃山学院大学総合研究所紀要","bibliographic_titleLang":"ja"}]}]},"item_10002_description_5":{"attribute_name":"抄録","attribute_value_mlt":[{"subitem_description":"Japan has seen an increase in the number of foreign tourists over the years ; the number stood\nat 24 million in 2016. In fiscal 2016, the number of inbound tourists increased by 71.5% on a\nyear-on-year basis. The travel consumption was valued at JPY3.75 trillion, which is primarily\nattributable to tourists from China.\nThis study proposes a new viewpoint on the travel souvenir-related purchasing behavior of\nChinese tourists in Japan. The purchase of a travel souvenir is typically a one-time purchase by\na tourist during a visit to a location. To increase the sales of travel souvenirs, it is important to\npromote repeat purchases. To ensure repeat purchases, it is necessary to create brand\nawareness and increase brand accessibility, so that the tourist can easily recall the brand name\nand place a repeat order even from his or her native place. This study focuses on the changes in\nChinese tourists’ purchasing behavior and brand awareness, and makes a comparison between\nthe periods 2016 and 2013/ 2014.\nThe study noted the following.\n(1) Visits by Chinese middle-class tourists increased in 2016.\n(2) The number of first-time visitors to Japan increased, and these visitors visited less places\ncompared to those who are visiting again.\n(3) As for the person with multiple visit-to-Japan experiences, brand awareness may increase.","subitem_description_language":"en","subitem_description_type":"Abstract"}]},"item_10002_full_name_3":{"attribute_name":"著者(英)","attribute_value_mlt":[{"names":[{"name":"TSUJIMOTO Noriko","nameLang":"en"}]}]},"item_10002_publisher_8":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"桃山学院大学総合研究所","subitem_publisher_language":"ja"}]},"item_10002_source_id_11":{"attribute_name":"書誌レコードID","attribute_value_mlt":[{"subitem_source_identifier":"AA11337282","subitem_source_identifier_type":"NCID"}]},"item_10002_source_id_9":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"1346048X","subitem_source_identifier_type":"ISSN"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"辻本法子","creatorNameLang":"ja"}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_access","date":[{"dateType":"Available","dateValue":"2023-08-15"}],"filename":"41_辻本法子.pdf","filesize":[{"value":"295 KB"}],"format":"application/pdf","url":{"url":"https://stars.repo.nii.ac.jp/record/2000342/files/41_辻本法子.pdf"},"version_id":"bebe9980-bfbe-402e-a918-02297354f08f"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"インバウンド観光・中国人旅行者・観光土産・購買行動・ブランド認知","subitem_subject_language":"ja"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"インバウンド観光における 中国人旅行者の観光土産の購買行動 ー購買行動の変化とブランド認知についてー","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"インバウンド観光における 中国人旅行者の観光土産の購買行動 ー購買行動の変化とブランド認知についてー","subitem_title_language":"ja"},{"subitem_title":"Purchasing Behavior of Chinese Tourists in Japan: Changes in Purchasing Behavior and Brand Awareness about Travel Souvenirs.","subitem_title_language":"en"}]},"item_type_id":"10002","owner":"13","path":["1691806244525"],"pubdate":{"attribute_name":"公開日","attribute_value":"2023-08-15"},"publish_date":"2023-08-15","publish_status":"0","recid":"2000342","relation_version_is_last":true,"title":["インバウンド観光における 中国人旅行者の観光土産の購買行動 ー購買行動の変化とブランド認知についてー"],"weko_creator_id":"13","weko_shared_id":-1},"updated":"2023-08-15T06:59:14.205346+00:00"}